How to research review-management prospects
Use ratings and total review counts as an initial shortlist, then check review recency and responses manually. Static listing fields are not review-management intelligence.
Use the current fields for initial research
Search an industry and city, inspect rating and total reviews, and optionally use reviews_below_20. Apply other numeric cutoffs in exported CSV. Neither a low total nor a low rating proves the business needs your service; volume varies with business age, market and customer behavior.
Inspect recent reviews and responses manually
- Open the live business profile and record the review period you inspect.
- Look at recent positive and negative reviews and whether replies address the customer.
- Record sampled reviews and response observations with the date.
- Compare similar nearby businesses using the same sample period.
- Check existing review-management arrangements before judging an opportunity.
Google explains review management and replies. BrightLocal's 2026 consumer survey discusses the importance of business responses. That research provides context, not a diagnosis for any particular prospect.
What OwnerClue does not calculate today
The product does not currently return response rates, unanswered negative reviews, 30/90-day counts, review growth or competitor review medians. Do not derive those metrics from a total review count. A future calculation would need dated review/reply samples, a disclosed sampling window and validated data access; this guide makes no such capability claim.
Build a small manually reviewed list, then check supported people and contacts. Keep observations and sources with the full CSV. There is no measured sales-conversion case on this page.